Benefits for clients
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Hi all
Having built lots of sites in 5.5/6 over the years I'm now looking to offer 5.7 to clients, many will need to make the jump to upgrade to 5.7 and I was wondering how best to describe the benefits to a client about why they should upgrade to 5.7 and spend the money!
Are there any recommendations, non techy ones that the client will appreciate.
Having built lots of sites in 5.5/6 over the years I'm now looking to offer 5.7 to clients, many will need to make the jump to upgrade to 5.7 and I was wondering how best to describe the benefits to a client about why they should upgrade to 5.7 and spend the money!
Are there any recommendations, non techy ones that the client will appreciate.
I've been talking to people about the easy customization features. The ability to change background colors, drag and drop content and add columns on the fly right from the interface. It's a great selling point for clients who want to be able to tweak things on their own without having to write inline styles.
In addition to what patitude29 mentioned, here are a few more (of many).
1. Redactor
- in context editing of page content
- "you can type on the page"
* make sure to demo the feature, people are impressed by it
2. responsive/mobile friendly
- popular responsive grid frameworks are supported by default
- support for responsive images (using the <picture> element)
* mention how Google down ranks sites if they are not mobile friendly
* mobile searches now exceed desktop searches and a bad mobile experience is bad for business
http://searchengineland.com/its-official-google-says-more-searches-...
3. custom layouts
- clients aren't limited to just the page templates included with their theme
- they can create any column layout they want
- the columns support responsive grid frameworks
1. Redactor
- in context editing of page content
- "you can type on the page"
* make sure to demo the feature, people are impressed by it
2. responsive/mobile friendly
- popular responsive grid frameworks are supported by default
- support for responsive images (using the <picture> element)
* mention how Google down ranks sites if they are not mobile friendly
* mobile searches now exceed desktop searches and a bad mobile experience is bad for business
http://searchengineland.com/its-official-google-says-more-searches-...
3. custom layouts
- clients aren't limited to just the page templates included with their theme
- they can create any column layout they want
- the columns support responsive grid frameworks
