Something is Overriding Meta Title and Description
Permalink 1 user found helpfulI have updated all the meta titles and descriptions for every page in my website, but for some reason is displays something totally different in Google search results. I will attach 2 images as an example. It is also putting the company slogan at the end of every meta description which is causing it to go over the character count limit. Could there be something in my code that is doing this? Any help is greatly appreciated.
"Google will sometimes use the meta description of a page in search results snippets, if we think it gives users a more accurate description than would be possible purely from the on-page content. "
Quoting fromhttps://support.google.com/webmasters/answer/35624...
Or to put it another way, Google first choice for result snippets is from the on-page content.
Google has decided it has a better title and description than what you are giving your visitors.
The title is coming from your navigation path and URL:
http://ajgcanada.com/industry-expertise/fine-arts... => Arthur J Gallagher | Industry Expertise - Fine Arts
The content of the snippet is coming directly from *pieces* of your on-page content.
Search for these strings on the page output and you'll see they are the beginnings of the 3-line snippet:
1. Our long-standing relationships
2. Coverage is available for both
3. Locally Grown. is
Our long-standing relationships with leading fine art insurance providers enables ... Coverage is available for both temporary and permanent exhibitions, as well as items ... Locally Grown. is a trademark of Arthur J. Gallagher Canada Limited.
If the meta-tags rendered on the page (ie, viewed from the developer console) are what you entered, then nothing on the site is interfering with them. Whether Google takes any notice of them is between you and Google.
"description": "Arthur J. Gallagher & Co. is a leading international brokerage that has been providing insurance, risk management and benefits consulting since 1927. Our organization has over 22,000 employees and serve clients in more than 150 countries with expertise that meets their sophisticated financial needs. We have proven results in helping our clients thrive while also revitalizing their communities because of our enduring commitment to ethics. In fact, we were voted as one of the “World’s Most Ethical Companies” of 2016 by the Ethisphere Institute. \nAt our heart, we are a Canadian company with a history dating back to 1890. At Arthur J. Gallagher Canada Limited, we are recognized as one of Canada’s largest insurance brokerages and continue to excel in our ability to attract high quality brokerages. \nWe have more than 800 insurance professionals with 25 offices across Canada that always deliver exceptional service and a brokerage that offers the utmost professionalism. This is because we take the time to understand the complexities of your business while also analyzing the competitive landscape, your unique challenges and find opportunities. At Arthur J. Gallagher Canada Limited, your success is our success and we have the solutions to meet the needs of any business.",